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The Future of Fintech CRM with Shanae Peynado

January 16, 2024

The FML Podcast

In the latest episode of the Fintech Marketers and Leaders podcast, host Shameer Sachdev sits down with Shanae Peynado, CRM Manager at Growth Gorilla, to discuss the future of CRM for fintechs.

Shanae has a wealth of experience in the CRM industry and has made it her mission to improve customer engagement and experience for our clients. In this episode, Shanae shares her insights on:

The importance of data-driven decision-making in CRM
The role of AI and automation in enhancing customer experience
How fintechs can adopt an integrated approach to customer engagement.
The challenges and opportunities of omnichannel customer engagement
How brands can deliver personalised experiences at scale
The impact of customer experience on business growth and retention
The future of CRM and emerging trends to watch out for
The power of consistency

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This episode is packed full of valuable lessons for fintechs looking to enhance their customer engagement and drive growth.

Don't forget to subscribe to The Fintech Marketers and Leaders podcast so you never miss an episode!

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Download the full episode here:

👉 YouTube
👉 Buzzsprout

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And connect with Shanae here:

👉 LinkedIn

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About the show

The FML Podcast is brought to you by Growth Gorilla. To find out how our marketing experts can boost your fintech’s growth, head to “growthgorilla.co.uk”. And make sure to search for “the fml podcast” in Apple Podcasts, Spotify, or anywhere else podcasts are found. Don’t forget to click follow to ensure you don’t miss any future episodes. On behalf of the team here at Growth Gorilla, thanks for listening.

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