January 16, 2024
After co-founding Chip at the young age of 25 years old, Alex Latham’s journey to success has been an eventful one. After joining forces with his Co-Founders, Alex has since been on a mission to make Chip’s customers richer today than they were yesterday.
Now they’re armed with a team of over 150 people over Europe, with over half a million registered users and have evolved from an auto savings app to a full saving and investment platform.
Chip’s growth journey is one every fintech can learn from and in this episode host, Shameer Sachdev digs into what makes Chip so successful, how they built their fintech into what it is today and Alex’s key learnings as CMO.
Join them as they explore:
👉 Gaining traffic through referrals
👉 Building trust with your community
👉 Chip’s Crowdfunding Journey
👉 Using crowdfunding as a method for growth
👉 Building and optimising all marketing channels
👉 Chip’s core metrics
And much more.
If you’re interested in marketing strategies to grow your fintech startup or just want some insight into the best growth practices, tune in to this episode of The FML Podcast.
👉 YouTube
👉 Apple:
👉 Spotify:
👉 www.thefmlpodcast.com
👉 Email: hello@growthgorilla.co.uk
And connect with Alex here:
In this FML Podcast, brought to you by Growth Gorilla, we cover everything you need to know to boost your fintech’s growth. Search for “The FML Podcast” on all podcast platforms and follow to never miss an episode.
On behalf of the team here at Growth Gorilla, thanks for listening!
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