How is Fintech Disrupting Banking?

With over 1,600 fintech firms in the UK and 42% of financial services partnering with fintechs, the world of finance is changing by the second. While the big banks still reign high and mighty, the new kids on the block…

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The Ultimate Guide for White Labelling for Fintech & Financial Services

“Play that record, DJ.” White labels, originally part of the music industry, now play a role in almost every sector. For financial and Fintech companies, white labelling allows you to expand your customer base, gauge interest in a potential product…

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Your Guide to Getting Started on an Awesome Go to Market Strategy

Running (and growing) a business is about more than just having a great idea. Your breakthrough vision about a product or service that’ll change the world is only the beginning. Now, you have a choice to make. Do you close…

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7 Insider Tips On Marketing for Fintech & Financial Services

Our article expands on some of the exciting trends, Growth Gorilla founder & CEO, Shameer Sachdev discussed on the London Fintech Podcast (Listen to podcast) 1) Promote Your Business From Day 1 – Before You Even Go Live Okay, so…

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What Can Financial Services Firms Learn From Fintechs?

We understand it can be difficult to market traditional financial services and products. Tight regulations, fierce competition, and saturated markets make it harder than ever to stand out from the crowd. However, here at Growth Gorilla, we believe all businesses…

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Welcome the New Kids on the Block: How Millennials and Gen Z Are Disrupting FinTech

With Millennials making up roughly a quarter of the world’s population, it’s not surprising that they’re shaking up traditional industries. Millennials and Gen Z (people born between the mid-1990s and mid-2000s) are finally reaching an age where they have disposable…

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The Biggest Challenges Facing Fintech in 2020 and How to Overcome Them

Innovations in financial technology, fintech, are revolutionising how people, banks, and businesses manage their money. Modern advances, even within the last five years, have radically changed how people engage with their finances. Fintech companies are consistently disrupting the status quo…

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Four Killer FinTech Marketing Campaigns that Achieved High-Growth

The Current FinTech Market FinTech is certainly booming. At last count, there were 5,779 FinTech startups in America and 3,583 in Europe. And, these figures continue to grow. For Q1 in 2019, the FinTech industry saw a 41% increase from…

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How To Improve Customer Retention

What is Customer Retention? Customer retention is an umbrella term for all the ways that someone who has made a purchase through your company can continue to purchase from you. This can occur in a variety of forms…

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Advanced Guide To Improving Your AdWords Quality Score

In order to run a successful paid search campaign its massively important to have a solid understanding of the Quality Score metric. Although it pains PPC advertisers everywhere, it is actually a hugely useful barometer to measure your success. Love…

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